K12-DATA BLOG

June: The Best Time To Sell To Schools

June: The Best Time To Sell To Schools

Don't turn your back on June if you sell into the K-12 Market. It could be one of your better selling months.

05/30/2020
K-12 Marketing: Writing The First Email

K-12 Marketing: Writing The First Email

One of the best ways to communicate with educators is through email. Email is wildly inexpensive (with K12 Data) and you have an ability to send multiple times for very little cost in comparison to mail collateral. It is important to understand the basics of writing a solid k-12 email

05/22/2020
Education Marketing: Selling Apps

Education Marketing: Selling Apps

Selling Apps to educators. Education email marketing, Research, Discounts, and Strategy as a few ideas.

05/16/2020
Marketing for Beginners: How to Reach Your Target Audience

Marketing for Beginners: How to Reach Your Target Audience

Reaching Your Target Audience, Basic Marketing.

05/01/2020
Educating During Covid-19

Educating During Covid-19

Marketing to schools and districts during these unprecedented Covid-19 times.

04/17/2020
Increasing Customer Engagement

Increasing Customer Engagement

Engaging your customers to keep them coming back. Essential #1: Customer Engagement

04/10/2020
Managing Your E-Mail Marketing List

Managing Your E-Mail Marketing List

In order to run a successful email marketing campaign your email list needs to be managed to perfection.

04/03/2020
Email Lists:  How to Avoid Scams

Email Lists: How to Avoid Scams

Email Lists are a spectacular way of marketing your education products, however, it's important to follow some basic steps to avoid internet scams.

03/26/2020
Benefits of Purchasing Lists

Benefits of Purchasing Lists

Purchasing data lists remains a critical component of any K12 marketing campaign. These lists provide customers with a wealth of benefits that help guarantee the success of their campaigns.

03/09/2020
Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Every year, companies spend thousands of dollars on marketing campaigns, but these same companies usually make a few mistakes that wind up costing them money and/or success. These are some of the most common mistakes that we’ve seen in the marketing world.

02/26/2020
Understanding Market Segmentation

Understanding Market Segmentation

Larger audiences need to be segmented to increase your chances of success. Market segmentation can help you reach every potential client in your target audience.

02/02/2020
Your Client List: It Can Make or Break Your Business

Your Client List: It Can Make or Break Your Business

In the world of business, client lists are vital for success. These can give businesses the ability to reach out to new clients, increase their revenue and succeed beyond what they thought was possible. A client list must be useful for that to happen, however. If certain steps are not

12/04/2019
Nuances in Email Marketing: The Latest Trends

Nuances in Email Marketing: The Latest Trends

Email marketing remains a popular way to establish client leads, engage with existing clients and inform subscribers of new products. Because of this, it is one of the most popular strategies utilized in K-12 education marketing. As technology continues to advance and more studies are conducted, there have been several

11/07/2019
Marketing to Schools: Keys to a Successful Campaign

Marketing to Schools: Keys to a Successful Campaign

Marketing to schools is a complex world to navigate, especially for those that are just getting their feet wet in the industry. These tips will help anyone design a successful campaign for their product, and finally get the sales that they need.

10/23/2019
Education Marketing: The Latest Trends

Education Marketing: The Latest Trends

Education marketing, also known as K-12 marketing, is one of the most challenging target audiences to market to. Because of this, strategies continue to evolve in order to guarantee clients a successful campaign, even if their target audience is in the education sector. The latest trends are helping businesses across

10/03/2019