K12-DATA BLOG

The Influx of Marginal List Providers:  Part 1

The Influx of Marginal List Providers: Part 1

Bad Data is Worse Than No Data. Not all email list companies are worth your time or money and here are some considerations.

08/24/2020
How To Re-Engage Readers In K-12 Email Campaigns

How To Re-Engage Readers In K-12 Email Campaigns

Get a handle on your unsubscribes with just a few tweaks. Its never to late to employ a few tactics to help reduce the unsubscribers.

08/07/2020
Back To School Marketing

Back To School Marketing

Some tips for back to school marketing. Grab the attention of your customers and increase your outreach. K12 Data can help, as a leader in school principal email lists.

07/13/2020
K-12 Marketing: Selling To Teachers

K-12 Marketing: Selling To Teachers

K12 Email Marketing efforts need to include teachers. Teachers often purchase supplies for their classrooms, have budgets of their own, and are influencers.

07/05/2020
K-12 Marketing: Key Times to Reach Out to Educators

K-12 Marketing: Key Times to Reach Out to Educators

K-12 marketing campaigns and their success largely depends on timing. There are key times that a marketing campaign has a great chance of being successful, and other times when it is automatically destined to fail. Use these tips to make sure that your timing is flawless.

06/15/2020
June: The Best Time To Sell To Schools

June: The Best Time To Sell To Schools

Don't turn your back on June if you sell into the K-12 Market. It could be one of your better selling months.

05/30/2020
K-12 Marketing: Writing The First Email

K-12 Marketing: Writing The First Email

One of the best ways to communicate with educators is through email. Email is wildly inexpensive (with K12 Data) and you have an ability to send multiple times for very little cost in comparison to mail collateral. It is important to understand the basics of writing a solid k-12 email

05/22/2020
Education Marketing: Selling Apps

Education Marketing: Selling Apps

Selling Apps to educators. Education email marketing, Research, Discounts, and Strategy as a few ideas.

05/16/2020
Marketing for Beginners: How to Reach Your Target Audience

Marketing for Beginners: How to Reach Your Target Audience

Reaching Your Target Audience, Basic Marketing.

05/01/2020
Educating During Covid-19

Educating During Covid-19

Marketing to schools and districts during these unprecedented Covid-19 times.

04/17/2020
Increasing Customer Engagement

Increasing Customer Engagement

Engaging your customers to keep them coming back. Essential #1: Customer Engagement

04/10/2020
Managing Your E-Mail Marketing List

Managing Your E-Mail Marketing List

In order to run a successful email marketing campaign your email list needs to be managed to perfection.

04/03/2020
Email Lists:  How to Avoid Scams

Email Lists: How to Avoid Scams

Email Lists are a spectacular way of marketing your education products, however, it's important to follow some basic steps to avoid internet scams.

03/26/2020
Benefits of Purchasing Lists

Benefits of Purchasing Lists

Purchasing data lists remains a critical component of any K12 marketing campaign. These lists provide customers with a wealth of benefits that help guarantee the success of their campaigns.

03/09/2020
Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Every year, companies spend thousands of dollars on marketing campaigns, but these same companies usually make a few mistakes that wind up costing them money and/or success. These are some of the most common mistakes that we’ve seen in the marketing world.

02/26/2020