Nail down one all-around great K-12 sales and marketing pitch in front of the whole enchilada.
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The importance of a universal data point for school and district email marketing lists.
So you thinks it's time to take a break as the school year comes to a close? Think again, there's a great opening for you.
K-12 Email Lists: Keeping your database up to date.
The Nuances of Email Deployment Through ESPs.
You need to understand how many emails are being delivered simultaneously to educator inboxes.
An effective approach in school and district email marketing. Triangulate.
Keep it simple. Maybe there's gravity in your stuff and it's pulling you down.
The K12 Education Purchasing Cycle: A Straightforward to do List.
Focus on the core of your business. Get that right and then move on, or not.
There is almost no reason stray from a good idea, almost.
350 Billion Reasons to Roll Competitive Educational Funding Opportunities Into Your K-12 Marketing Strategies
If you sell into the education vertical reconsider your target audience. Principals and Supers are dead.
Make it relevant. Creating amazing email content is key to successful marketing campaigns.
The importance of being earnest in business shouldn't be overlooked.
