K12-DATA BLOG

Your Target Audience In K-12

Your Target Audience In K-12

Marketing in the education sector needs to appeal to your target audience, and you need to make sure that your products appeal to the people that you are reaching out to.

06/22/2020
K-12 Marketing: Key Times to Reach Out to Educators

K-12 Marketing: Key Times to Reach Out to Educators

K-12 marketing campaigns and their success largely depends on timing. There are key times that a marketing campaign has a great chance of being successful, and other times when it is automatically destined to fail. Use these tips to make sure that your timing is flawless.

06/15/2020
Determining Your Target Audience: Things to Consider

Determining Your Target Audience: Things to Consider

There is a lot to consider when determining your target audience. Before you send the email or open the prospect's door have your homework finished.

06/07/2020
June: The Best Time To Sell To Schools

June: The Best Time To Sell To Schools

Don't turn your back on June if you sell into the K-12 Market. It could be one of your better selling months.

05/30/2020
K-12 Marketing: Writing The First Email

K-12 Marketing: Writing The First Email

One of the best ways to communicate with educators is through email. Email is wildly inexpensive (with K12 Data) and you have an ability to send multiple times for very little cost in comparison to mail collateral. It is important to understand the basics of writing a solid k-12 email

05/22/2020
Education Marketing: Selling Apps

Education Marketing: Selling Apps

Selling Apps to educators. Education email marketing, Research, Discounts, and Strategy as a few ideas.

05/16/2020
Selling Your Product to Schools

Selling Your Product to Schools

Selling Your Product to Schools. Businesses that are having little to no success in the sales department can utilize these tips to increase both their sales and their profits.

05/08/2020
Marketing for Beginners: How to Reach Your Target Audience

Marketing for Beginners: How to Reach Your Target Audience

Reaching Your Target Audience, Basic Marketing.

05/01/2020
Business to Education During A Crisis

Business to Education During A Crisis

Moving education forward in this landscape. What businesses and marketers in the K-12 market should be doing.

04/24/2020
Educating During Covid-19

Educating During Covid-19

Marketing to schools and districts during these unprecedented Covid-19 times.

04/17/2020
Increasing Customer Engagement

Increasing Customer Engagement

Engaging your customers to keep them coming back. Essential #1: Customer Engagement

04/10/2020
Managing Your E-Mail Marketing List

Managing Your E-Mail Marketing List

In order to run a successful email marketing campaign your email list needs to be managed to perfection.

04/03/2020
Email Lists:  How to Avoid Scams

Email Lists: How to Avoid Scams

Email Lists are a spectacular way of marketing your education products, however, it's important to follow some basic steps to avoid internet scams.

03/26/2020
Benefits of Purchasing Lists

Benefits of Purchasing Lists

Purchasing data lists remains a critical component of any K12 marketing campaign. These lists provide customers with a wealth of benefits that help guarantee the success of their campaigns.

03/09/2020
Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Top 6 Mistakes Marketers Make

Every year, companies spend thousands of dollars on marketing campaigns, but these same companies usually make a few mistakes that wind up costing them money and/or success. These are some of the most common mistakes that we’ve seen in the marketing world.

02/26/2020